Tova Larsson, got her entrepreneurship game on while studying economics at Jönköping University. In this interview she tells us how she feels about starting her own business while studying.
I had felt that business and running different projects was fun, for a long time. When I began my studies at the University, I realized that it was a good opportunity to give entrepreneurship a go.
You’re young, get student grants and your schedule is flexible. It was also a good way to get the business perspective on things I was learning in class.
My business started as an idea that changed along the way. Now I run a company that offers lectures, classes and challenges about shares and savings, within the brand ”Learn & Earn”. My business is very flexible.
I don’t have a lot of fixed costs and therefore I can teach as much or little as I want or need to.
I think it is a good opportunity, but I have also realized that it takes a lot of time to work proactively with your business. The more focused you are, the better and bigger it gets.
I think it a great strategy to strictly schedule time to work with your business.
For example: every morning I dedicate one hour of my time to work with my business, which helps me to continuously take small steps forward. That’s a strategy that has been working out good, and sometimes less good, for me in different periods.
On a daily basis the biggest challenge lack of time and to prioritize what I want to do. When I started my business I also experienced some difficulties with registration and taxes in Germany that devoured time, energy and money.
Dare to try! Building something takes time but it’s fun and you learn a lot on the way. Once you get started you have no clue of where it might take you.
Yes, I’ve been in contact with Science Park many times. We had contact through a class I was taking at school, but I have also attended different lectures and events that Science Park has hosted. I also joined Science Parks Kickstart program that helped me prioritize my entrepreneurship.
Science Park provides a great network!
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